Social media has come to stay, and if you are still not taking social media seriously, you are not seriously looking to move your business to the next level. We’ve seen many companies get clients on social media, but you haven’t because you either don’t have social media or are not taking social media seriously. Yes, we are talking about you.
Once it has to do with social media, Twoogle got you, which is why we have some tips that help you get clients on social media in this article.
Open a business account on the different social media platforms
Wait, do you have a social media account yet? If you don’t have one, you need to create a separate account for your business. Your account is not your business account; create one now.
Start creating informative content in your niche
If you launch a business, you can create that niche content. For instance, if you are selling bags on Instagram, you can create content relating to how to dress your bag or take care of your bag. You can make this side by side with posts about your business.
You don’t even have to post all the time. Our software makes that work for you. You can create when you want, schedule, and focus on engaging with your customers instead of worrying about the time to post.
Social media contests (giveaway)
This has proven to be one of the best ways to get more clients for your social media account. We recently audited a social media account of an Airbnb before their giveaway and after their giveaway. The number significantly increased when the published details for the giveaway. It would help if you tried giveaways, but not all the time. You are not running a charity organization, and the main aim of your business is to make money, not give out your products or services for free.
Even Google advertises their business. The fact that Google is a big tech company has not stopped Google from advertising to consumers. No, you cannot get the reach you want organically alone; you’d need to put your brand out there. You know there are so many times you patronized a brand because you saw their ads. Big brands have a chunk of their earnings for ads, and the good thing is that ads, mainly social media ads, are affordable. If you are looking to grow your business and get clients on social media, you need to look at ads; you need to be in your target audience’s faces, you need to put your business out there. So, while you are creating your budget, don’t forget to add paid ads to your budget. You can go a step further by adding influencers, and don’t worry if you don’t have the money for big shot influencers; you can use micro-influencers to get the job done.
Underrate social media at your peril. Many people have created an audience and upscaled their businesses on social media so if you want that for yourself, now is the time to get started on social media. We hope you put our tips into practice, and we wish you good luck in your business.